Top Mistakes to Avoid
A. Huge Graphics
If a
graphic takes more than 20 seconds to load over a 28.8 modem, you can rest
assured that visitors will become impatient. In terms of graphic size, smaller
graphics load faster. If you feel that a larger, more sophisticated graphics are
justified, provide a text version of the page as well.
B. Broken Links
Regularly go
through your site and check all links to other sites. This is the one area over
which you have the least control, so be prepared to remove outdated links.
http://watson.addy.com/ is a free service that will checks the links at the URL you provide and give you
a report.
C. Plug-Ins Required
A
plug-in is additional software that the browser needs to access a web site or
part of a site. Many visitors will not stay on a site that requires a plug-in.
If you do require a plug-in, be sure to give your visitors an alternative to
it.
D. Sites Under
Construction
All websites should be updated regularly and therefore
“Under Construction.” But, if a web page or site is not fully ready for public
consumption, don’t link to it. Or, post a message stating a firm date that the
site or page will be complete.
E. Sounds that Play Automatically
If you have visited a website that plays sounds automatically as it
loads you know how annoying such a feature can be. When you design your website,
include audio that is quiet and soothing or audio that the visitor can turn off
easily. Keep in mind that visitors could be surfing from the office.
F. Busy Colors
Busy colors can be a distraction that reduces the overall
effectiveness of your site.

G. Too Many Graphics
Graphic
intensive sites can be slow to load. While graphics are a very attractive way to
get your message across, try to incorporate straight HTML text in your web pages
as well. When you use text you accommodate those who have slower machines, a
slow connection, those using speech reading browsers and anyone who wants to get
to the crux of the information on your site as quickly as possible.
